During Innis Maggiore's "Breakfast With Jack Trout" event, you heard Jack Trout on positioning, repositioning, and The Five Tests of Obviousness. He then opened the floor for the audience members to submit their questions on positioning.
The following are some of the audience questions on positioning with Jack Trout's answers and insights. These represent the second batch of videos. View the first batch of videos here. Look for more videos soon!
The links below direct to videos on YouTube:
- Jack Trout's Positioning Advice for Museums
- Jack Trout's Positioning Advice for College Students
- Jack Trout Tells A Story About David Ogilvy
- How Important Is The CEO In Positioning?
- How Much Should One Practice Segmentation?
- Jack Trout On Positioning For New Media
- Positioning in Consumer Marketing Vs. B2B
Dick Maggiore is Innis Maggiore's President & CEO.