Innis Maggiore Plans to Expand With Youngstown-Area Office

CANTON, Ohio (April 23, 2001) -- Innis Maggiore Group today announced plans to expand its advertising and public relations practice by opening an office in the Youngstown, Ohio area.

The office will be led by Dan J. Pecchia, an Innis Maggiore vice president and one of the firm's principal owners. Pecchia is a lifelong Youngstown-area resident and former Vindicator business editor.

"The progress taking shape in the Mahoning and Shenango valleys has created a greater need for high-end public relations and advertising counsel," said Richard V. Maggiore, president and chief executive officer at Canton-based Innis Maggiore. "We believe this market is underserved, and we're confident that the strengths that have benefited our clients in the Canton/Cleveland region will also benefit companies in the Youngstown/Pittsburgh corridor."

The office will open during the second quarter of 2001 with three individuals, and then will increase staff as business grows. Several key accounts will be relocated to the new office. The location has not been finalized.

Innis Maggiore Group, Inc., based in Canton, Ohio, is a regional advertising and public relations firm. The firm employs 29 people and reported 2000 capitalized billings of nearly $13 million, up by an average of 23 percent annually since 1997. Key clients include Republic Technologies International, Aultman Health Foundation, Smithers-Oasis Co., Louisiana-Pacific Corp., Square Two Golf, NancyLopezGolf, the National Association of College Stores, Waikem Auto Group, Rainbow Rentals and Akrochem Corp. Innis Maggiore is a member of the American Association of Advertising Agencies and maintains a website at www.innismaggiore.com.

For more information contact:

Jim Cyphert
PR Director
Innis Maggiore
P: 330-492-5500
C: 330-501-9886
Email Jim Cyphert

"Positioning is the single most powerful concept in marketing. To stake a position means an organization, product, or service stands for one thing in the minds of prospects."

- Dick Maggiore

"Nobody counts the number of ads you run; they just remember the impression you make."

- Bill Bernbach

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