Innis Maggiore Captures 'Best of Show' in 2009 Canton ADDYs
Agency adds Judges Award and 20 ADDYs to its trophy collection
CANTON, Ohio (February 12, 2009) - Advertising and public relations agency Innis Maggiore took Best of Show honors, a Judges Award and the lion's share of the Gold and Silver honors in Wednesday night's Canton Advertising Federation ADDY Awards at The Palace Theatre.
Innis Maggiore, the nation's leading agency in the practice of positioning, was the leading award winner, with 22 total trophies out of the 72 given at the annual advertising awards celebration. In addition to its Best of Show and Judges Award, Innis Maggiore earned 11 golds and nine silvers. Grabowski & Co. won five golds and six silvers plus a Judges Award, while Stonekap Productions Ltd. took home four golds, five silvers and one Judges Award.
Canton Advertising Federation, formerly the Canton Ad Club, annually awards ADDYs for the best creative execution in categories that include sales promotion, collateral, direct marketing, out-of-home, newspaper ads, interactive media, television, mixed/multiple media, advertising for the arts and sciences, public service and elements of advertising (such as logos, illustrations, photography, special effects and cinematography).
The Best of Show won by Innis Maggiore was for its work on the Quest Cooks "California Cuisine" event invitation. Innis Maggiore's Judges Award was given for the "Mission: Dignity" book the agency created for Dallas-based GuideStone Financial Services.
"Innis Maggiore is proud to have our associates' hard work recognized by the ADDY judges," said Jeff Monter, principal creative services, Innis Maggiore. "We are blessed to have clients who value our work and appreciate the opportunity the ADDY competition provides each year to share the successes we achieve for our clients."
Other Gold ADDY award winners were Malone University, Mulberry Marketing Group, Walsh University, Spaner Marketing Communications, In The Round Design Group, PPI Graphics, Goodwill Industries of Greater Cleveland & ECO Inc., Triple Play Design, Farthing Graphic Design and Smithberger Photography Inc.
The ADDY Awards Competition is the first of a three-tiered national competition conducted annually by the American Advertising Federation (AAF). The Gold ADDY winners move on to regional competition for best advertising in Ohio, West Virginia and Kentucky.
Innis Maggiore is the nation's leading agency in the practice of positioning, building strong brand positions for companies in competitive markets. The advertising and public relations agency, with 2008 capitalized billings of more than $28 million, employs more than 40 associates. Key clients include Alside, Aultman Health Foundation, Bank of America, Goodyear, GuideStone Financial Resources, NEOUCOM, Nickles Bakery, Parker Hannifin, Progressive Foam Technologies, RTI International Metals, Republic Engineered Products and Shearer's Foods, Inc. Innis Maggiore is a member of the American Association of Advertising Agencies, the Direct Marketing Association, the National Investor Relations Institute and the Public Relations Society of America. The company maintains a website at www.innismaggiore.com.
Note to Editors: A downloadable image is available here.
(Photo Cutlines For Image)
Advertising and public relations agency Innis Maggiore won Best of Show in Canton Advertising Federation's "Legends of Advertising" ADDY awards celebration Wednesday night (Feb. 11) at The Palace Theatre. Agency staffers display the 11 Gold and nine Silver ADDY awards, along with the Best of Show, for Innis Maggiore's work on the Quest Cooks California Cuisine event invitation, and special Judges Award, for Dallas-based GuideStone Financial Services' "Mission: Dignity" book. (Photo by Joe Smithberger.)
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"Positioning is the single most powerful concept in marketing. To stake a position means an organization, product, or service stands for one thing in the minds of prospects."- Dick Maggiore
"Nobody counts the number of ads you run; they just remember the impression you make."- Bill Bernbach
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