Innis Maggiore Earns Telly Awards for Local TV Commercials
CANTON, Ohio (July 20, 2015) - Innis Maggiore Group, the nation's leading agency in the practice of positioning, adds to its 2015 creative accolades with two Telly awards for brand positioning TV commercials.
The agency earned a Telly in the Local TV & Local Cable category for "Healthier Together" a spot that showcases the extensive range of health care services offered by Aultman, the leading hospital in Stark and surrounding counties.
In that same category, Innis Maggiore won a Telly for "Fragile Waters," a 30-second TV commercial to promote the Massillon Museum's water conservation-themed exhibit of black-and-white photography by Ansel Adams, Ernest H. Brooks II and Dorothy Kerper Monnelly. Innis Maggiore is also responsible for coining the museum's nickname "MassMu" and creating its logo.
"We are very pleased to be honored by the Telly Awards again this year," said Innis Maggiore President & CEO Dick Maggiore. "Engaging TV spots remain one of the most powerful formats for generating interest, showcasing an organization's offerings and delivering key business information including a client's brand position."
The Telly Awards are an international competition that honors outstanding work in television, video, film and web. In addition to two Telly awards, Innis Maggiore won a total of 30 trophies at the Canton Advertising Federation ADDY Awards earlier this year including the coveted People's Choice and Judge's awards.
Innis Maggiore Group is the nation's leading advertising agency in the practice of positioning, building strong brand positions for companies in competitive markets. The advertising and public relations agency had 2014 capitalized billings of more than $26 million. Key clients include AultCare, Aultman Hospital, Bank of America, Campbell Oil/BellStores, FSBO, GOJO Industries, Inc., inventors of PURELL®, Goodyear, GuideStone Financial Resources, Kendall House/KFC, Nickles Bakery, RTI International Metals and Republic Steel. Innis Maggiore is a member of the American Association of Advertising Agencies and the Public Relations Society of America. The company maintains a website at innismaggiore.com.
For more information contact:
Email Jim Cyphert
"Nobody counts the number of ads you run; they just remember the impression you make."- Bill Bernbach
"Positioning is the single most powerful concept in marketing. To stake a position means an organization, product, or service stands for one thing in the minds of prospects."- Dick Maggiore
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