Innis Maggiore Gets Smart as Project Director
Innis Maggiore, the nation's leading positioning agency, today announced Jamie Smart has joined as project director. In this newly created role, she will strengthen and enhance the agency’s workflow process.
Smart most recently served as director of communications and special projects at North Canton City Schools where she developed and implemented a strategic communications plan for the district. Part of the grant-writing team for the district’s 2014 $4.6 million Straight A Fund grant award, she also provided large-scale project management and communication support for the project. Previously, she was interactive project manager at ad agency Hitchcock Fleming & Associates, Inc., Akron, and worked in Cleveland, Northampton, Mass., and Jersey City, N.J., as account/project manager at digital firms. Earlier this year, Smart was honored with the 2016 National Sales and Marketing Executives of Akron/Canton Accent on Excellence award.
“Adding Jamie to the Innis Maggiore team is an important step as we continually fine tune our process to efficiently serve our growing client stable,” said President and CEO Dick Maggiore. “We’ve worked with her on past projects with North Canton City Schools, including the award-winning redesign of the district’s website, so we are familiar with Jamie’s attention to detail and process-oriented thinking, and know her skills will benefit both the agency and our clients.”
Smart earned a bachelor’s degree in newspaper journalism from Syracuse University’s SI Newhouse School of Public Communications. She lives in North Canton with her husband and three sons.
Innis Maggiore Group is the nation's leading positioning agency, building strong brand positions for companies in competitive markets. The advertising and public relations agency had 2015 capitalized billings of more than $23 million. Key clients include Alcoa, AultCare, Aultman Hospital, Bank of America, Campbell Oil/BellStores, FSBO, GOJO Industries, Inc., inventors of PURELL®, Goodyear, GuideStone Financial Resources, Kendall House/KFC, Nickles Bakery and Republic Steel. The company maintains a website at www.innismaggiore.com.
"Nobody counts the number of ads you run; they just remember the impression you make."- Dick Maggiore
"Positioning is the single most powerful concept in marketing. To stake a position means an organization, product, or service stands for one thing in the minds of prospects."- Dick Maggiore
For more information contact:
Jack Wollitz, Senior Director Digital Content
Leadership through technology.View Work
Leading our community to improved health.View Work
Protecting us from the spread of germs.View Work
Live Life UncottagedView Work
Stay rational. Invest long term.View Work
Transforming the car wash industry.View Work
Leader in skin health and hygiene.View Work
Keeping the family on full.View Work
Performance guided by values.View Work
Baja West Coast Kitchen
Fresh food with a West Coast vibe.View Work
Authentic Carolina-style barbecue.View Work
True Sicilian pasta sauce.View Work
Old school hardwood. Modern accessibility.View Work
Stark County District Library
Where everything is free®View Work
Stark Community Foundation
Connecting people to the causes they care about.View Work
Powerfully LightView Work
Innis Maggiore adds SharpSpring firepower for clients’ marketing automation campaigns Learn More
Innis Maggiore Adds Abby Lucas to Boost Content Marketing Capabilities Learn More
Farley Awarded Innis Maggiore Endowed Scholarship for Communications Learn More
Innis Maggiore Names Vandegrift Chief Operating Officer Learn More