Innis Maggiore Gets Smart as Project Director

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Innis Maggiore, the nation's leading positioning agency, today announced Jamie Smart has joined as project director. In this newly created role, she will strengthen and enhance the agency’s workflow process.

Smart most recently served as director of communications and special projects at North Canton City Schools where she developed and implemented a strategic communications plan for the district. Part of the grant-writing team for the district’s 2014 $4.6 million Straight A Fund grant award, she also provided large-scale project management and communication support for the project. Previously, she was interactive project manager at ad agency Hitchcock Fleming & Associates, Inc., Akron, and worked in Cleveland, Northampton, Mass., and Jersey City, N.J., as account/project manager at digital firms. Earlier this year, Smart was honored with the 2016 National Sales and Marketing Executives of Akron/Canton Accent on Excellence award.

“Adding Jamie to the Innis Maggiore team is an important step as we continually fine tune our process to efficiently serve our growing client stable,” said President and CEO Dick Maggiore. “We’ve worked with her on past projects with North Canton City Schools, including the award-winning redesign of the district’s website, so we are familiar with Jamie’s attention to detail and process-oriented thinking, and know her skills will benefit both the agency and our clients.”

Smart earned a bachelor’s degree in newspaper journalism from Syracuse University’s SI Newhouse School of Public Communications. She lives in North Canton with her husband and three sons.  

Innis Maggiore Group is the nation's leading positioning agency, building strong brand positions for companies in competitive markets. The advertising and public relations agency had 2015 capitalized billings of more than $23 million. Key clients include Alcoa, AultCare, Aultman Hospital, Bank of America, Campbell Oil/BellStores, FSBO, GOJO Industries, Inc., inventors of PURELL®, Goodyear, GuideStone Financial Resources, Kendall House/KFC, Nickles Bakery and Republic Steel. The company maintains a website at www.innismaggiore.com.

For more information contact:

Jim Cyphert
PR Director
Innis Maggiore
P: 330-492-5500
C: 330-501-9886
Email Jim Cyphert

"Positioning is the single most powerful concept in marketing. To stake a position means an organization, product, or service stands for one thing in the minds of prospects."

- Dick Maggiore

"Nobody counts the number of ads you run; they just remember the impression you make."

- Bill Bernbach

AWARD-WINNING WORK

Goodyear

Leadership through technology.

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Aultman

Leading our community to improved health.

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PURELL

Protecting us from the spread of germs.

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Smith's

Tradition you can taste.

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GuideStone

Performance guided by values.

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BellStores

Keeping the family on full.

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Custom Auto Body

Custom to the rescue!

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Artisa

Live Life Uncottaged

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GOJO

Leader in skin health and hygiene.

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Stark Community Foundation

Connecting people to the causes they care about.

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Baird Brothers

Old school hardwood. Modern accessibility.

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MID'S

True Sicilian pasta sauce.

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Beese Fulmer

Stay rational. Invest long term.

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CSE Federal Credit Union

The Local Alternative

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NILodor

Invented Pet Odor Control Technology

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Stark Library

Where everything is free®

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Kimble

The Future of Waste Management

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Massillon Museum

Art & History Come Alive!

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Old Carolina

Authentic Carolina-style barbecue.

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Smoke The Burger Joint

Burgers smokin' with attitude.

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Baja West Coast Kitchen

Fresh food with a West Coast vibe.

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MCTV

Going the extra smile.

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Republic Steel

Steel Republic Steel.

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Second Harvest

Serving the community.

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Trumbull Metro Housing Authority

Building a solid future for those in need.

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Fair Housing Law Center

Fighting for Equal Housing

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