News Releases

Innis Maggiore Tallies Trio of Telly Awards for Clients’ TV Commercials

Download Word Doc

CANTON, Ohio (April 18, 2017) — Innis Maggiore, the nation’s leading positioning ad agency, has added three Telly Awards to its creative trophy case.

Innis Maggiore’s three Telly Awards were for work on television commercials for Kimble, the family-owned-and-operated waste services company headquartered in Dover; MCTV, the “extra smile” high-speed internet, digital TV and phone services company based in Massillon; and Aultman Hospital, the leading provider of health care in Stark County and neighboring communities. 

“In the world of TV and video creative, the only thing better than winning a Telly is winning multiple Telly Awards, so when we brought home three this year it, further underscored the power of positioning as it guides advertising,” said President and CEO Dick Maggiore. “We are very proud of the work of our creative team in helping promote the distinctive positions of Aultman, MCTV and Kimble Companies.” 

For Kimble, Innis Maggiore won a Silver Award, the highest of the Telly accolades. The agency produced a TV spot entitled “Kimble – Easier than Ever.” The award was given in the General Utilities category.

Bronze Awards were given for Innis Maggiore’s MCTV and Aultman Hospital TV commercials. The award-winning Aultman spot was entitled “Aultman – What If You Could See More?” and entered in the General Hospitals category. MCTV’s bronze winner was entitled “MCTV – Scuppers and Our 50th Anniversary” and entered in the Business-to-Consumer category. 

The Telly Awards are an international competition honoring outstanding work in broadcast and cable TV, video, film and web.

Innis Maggiore Group is the nation’s leading positioning ad agency, building strong brand positions for companies in competitive markets. The full-service integrated agency had 2016 capitalized billings of more than $23 million. Key clients include: Aultman Hospital, Baird Brothers Fine Hardwoods, Bank of America, BellStores, DRB Systems, FSBO.com, GOJO Industries (Purell), The Goodyear Tire & Rubber Company, KFC/Kendall House, Kimble Companies, MCTV, Marathon Petroleum Corporation, Mid’s Sicilian Pasta Sauce, Nickles Bakery, Republic Steel, SmithFoods and Stark Community Foundation. The company maintains a website at www.innismaggiore.com.

"Nobody counts the number of ads you run; they just remember the impression you make."

- Dick Maggiore

"Positioning is the single most powerful concept in marketing. To stake a position means an organization, product, or service stands for one thing in the minds of prospects."

- Dick Maggiore

For more information contact:

Jim Cyphert
PR Director
Innis Maggiore
P: 330-492-5500
C: 330-501-9886
Email Jim Cyphert

AWARD-WINNING WORK

Goodyear

Leadership through technology.

View Work
Aultman

Leading our community to improved health.

View Work
PURELL

Protecting us from the spread of germs.

View Work
Smith's

Tradition you can taste.

View Work
Artisa

Live Life Uncottaged

View Work
BellStores

Keeping the family on full.

View Work
CSE Federal Credit Union

The Local Alternative

View Work
GOJO

Leader in skin health and hygiene.

View Work
Baja West Coast Kitchen

Fresh food with a West Coast vibe.

View Work
Old Carolina

Authentic Carolina-style barbecue.

View Work
Custom Auto Body

Custom to the rescue!

View Work
NILodor

Invented Pet Odor Control Technology

View Work
MID'S

True Sicilian pasta sauce.

View Work
Baird Brothers

Old school hardwood. Modern accessibility.

View Work
Stark Community Foundation

Connecting people to the causes they care about.

View Work
Stark County District Library

Where everything is free®

View Work
DRB Systems

Transforming the car wash industry.

View Work
Smoke The Burger Joint

Burgers smokin' with attitude.

View Work
Beese Fulmer

Stay rational. Invest long term.

View Work
JOMAC

Powerfully Light

View Work
MCTV

Going the extra smile.

View Work
Republic Steel

Steel Republic Steel.

View Work
Second Harvest

Serving the community.

View Work
Specialty Pipe

Their speciality is being the best.

View Work
Trumbull Metro Housing Authority

Building a solid future for those in need.

View Work
Fair Housing Law Center

Fighting for Equal Housing

View Work
Kimble

The Future of Waste Management

View Work
Massillon Museum

Art & History Come Alive!

View Work
Bird Technologies

The RF Experts

View Work
Verisk 3E

Intelligent compliance. Sustainable progress. A safer world.

View Work

POSITIONISTVIEW® View All Subscribe

AGENCY NEWS View All Subscribe

David Collins named as an Innis Maggiore shareholder Learn More

Innis Maggiore strengthens web department through Miller and Gross promotions, Gang addition Learn More

Innis Maggiore hires Ackman as director of media and digital marketing services Learn More

Innis Maggiore adds depth to Media/Digital Marketing and Web departments Learn More