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PositionistView®
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PositionistView® is an inside look into Innis Maggiore's thinking, culture, and talent. They're opinon pieces through the positioning filter. No jargon. No ad-speak babble.

Design Trends Tremont - Innis Maggiore
October 26, 2026
Trendspotting 101: Leveraging the latest design trends

In an AI-saturated era, it’s great to see branding work that’s anything but that. Work that’s perfectly imperfect.

ChatGPT Ads Updates
October 23, 2026
A look at what’s happening with ChatGPT Ads

The AI marketing landscape is evolving and evolving quickly. In the first few months of this year alone, we’ve seen some major developments.

AI Visibility - Innis Maggiore
October 13, 2026
Optimizing Your Website for the Best AI Visibility

With changing algorithms and the focus on AI, every client is asking: How do I make sure AI (ChatGPT, Perplexity, Claude, Google Gemini, Copilot, etc.

Chick-fil-A Public Relations Couch Spot - Innis Maggiore
September 17, 2026
Quiet Crisis: A Positionist’s View of Chick-fil-A’s PR Strategy

How does a company come back from controversy? Is it pure determination, divine intervention, or something else equally unworldly?

Media Relations Agency - Innis Maggiore
September 8, 2026
Go Behind the Curtain of Publicity Value with a Media Relations Agency

What is the true value of media relations?

Agency News
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From associate promotions and new team members to awards and events, keep up with the growth and good things happening at Innis Maggiore.

AI Search Visibility - PV Articles
October 27, 2026
Innis Maggiore’s commitment to content development pays off with Artificial Intelligence (AI) — 15 years of insights through the positioning filter
In addition to brand positioning insights, the monthly blog drives online search traffic while boosting the agency’s AI search visibility. CANTON, Ohio (Oct.
Franchise Development Services Natalies Sugarcane SP4Kids - FranSource
September 29, 2026
FranSource—an Innis Maggiore brand—now providing franchise development services to two new clients
CANTON, Ohio (Sept. 29, 2025) — FranSource, the nation’s leading full-service franchise development consulting company, today announced it is providing franchise development services to two new clients, Natalie’s Sugarcane & Desserts in Seattle and Sensory Pathways 4 Kids in Denver.
Nonprofit Licensing Caravan of Love   Innis Maggiore
September 10, 2026
Caravan of Love Partners with FranSource and Innis Maggiore on Nonprofit Licensing and Rebrand
CANTON, Ohio (Sept. 10, 2026) – FranSource, the leading franchise development specialists, and Innis Maggiore, the nation’s leading positioning ad agency, today announced their collaboration with Caravan of Love, a mobile human services nonprofit formerly known as Forever R Children.
Web Design Award Winner SportsGrass SPLASH - Innis Maggiore
August 18, 2026
Innis Maggiore is a two-time web design award winner
The latest Web Excellence Awards honors bring the agency’s total to nearly two dozen since 2018.
Float Designer PFHOF   Innis Maggiore
August 10, 2026
Float designer Innis Maggiore teams with Heart Brands for Pro Football Hall of Fame Grand Parade first
The Heart Brands Group and the agency collaborated to create the new nonprofit section for the fifth-largest parade in the United States. CANTON, Ohio (Aug.
Innis Maggiore Brand Positioning

Founded more than 50 years ago in Canton, Ohio, Innis Maggiore remains independently owned, and today is ranked in the top 10 percent of the nation's agencies.

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