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PositionistView®
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PositionistView® is an inside look into Innis Maggiore's thinking, culture, and talent. They're opinon pieces through the positioning filter. No jargon. No ad-speak babble.

Chick-fil-A Public Relations Couch Spot - Innis Maggiore
March 24, 2026
Quiet Crisis: A Positionist’s View of Chick-fil-A’s PR Failure

How does a company come back from controversy? Is it through pure determination, divine intervention, or something else equally unworldly?

Brand Positioning Process Innis Maggiore
February 26, 2026
Dramatizing the Big Idea: The fun that follows the Brand Positioning Process

The birds are chirping. The temperatures are warming.

Super Bowl LX Ad Review - Lays Ad Review
February 9, 2026
Super Bowl LX Ad Review

Lay's Draws Tears, Kendall Draws Jeers, and Sight Gags Get the Most Cheers Our panelists found this year's Super Bowl LX Ad review to be both fun and challenging.

Big Idea in Marketing Innis Maggiore
January 20, 2026
What’s the Big Idea?

“Just think about it. Deeply. Then forget it. And an idea will jump up in your face.

Stop Advertising to Save Money Clock Quote
January 7, 2026
“To stop advertising to save money is to stop a clock to save time.”

This Henry Ford quote is a great reminder to marketers as we begin the New Year.

Agency News
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From associate promotions and new team members to awards and events, keep up with the growth and good things happening at Innis Maggiore.

Marketing Scholarship Recipients - Innis Maggiore
March 24, 2026
Innis Maggiore awards marketing scholarships to two Kent State University at Stark students
CANTON, Ohio (March 24, 2026) – Innis Maggiore, the nation's leading positioning ad agency, announced two Kent State University at Stark students were awarded marketing scholarships through the 2025 Innis Maggiore Endowed Scholarship for Communications.
Franchise Podcast FranSimple - Innis Maggiore
March 10, 2026
Innis Maggiore announces new franchise podcast, FranSimple
CANTON, Ohio (March 10, 2026) — Innis Maggiore, the nation’s leading positioning ad agency, today announced the launch of FranSimple, a franchise podcast focused on the world of franchising and produced in partnership with FranSource, the nation’s leading full-service franchise development consulting company.
Service Marketing Agency 6 SIAA - Innis Maggiore
February 24, 2026
Service marketing agency Innis Maggiore earns six industry awards
CANTON, Ohio (Feb. 24, 2026) – Innis Maggiore, the nation’s leading positioning ad agency, today announced collaborations with clients that earned six Service Industry Advertising Awards (SIAA) in a variety of categories.
Marketing Traineeship Rocco - Innis Maggiore
February 17, 2026
Innis Maggiore collaborates with Stark Education Partnership, Inc. on marketing traineeships
CANTON, Ohio (Feb. 17, 2026) — Innis Maggiore, the nation’s leading positioning ad agency, today announced its collaboration with the Stark Education Partnership, Inc. (SEP) in providing marketing traineeships to local high school students.
Award-Winning Websites - Innis Maggiore
February 3, 2026
Three Innis Maggiore clients recognized for Web Excellence Award-winning websites
CANTON, Ohio (Feb. 3, 2026) — Innis Maggiore, the nation’s leading positioning ad agency, today announced it developed Web Excellence Award-winning websites for the Stark County Black History Museum, Stark County Humane Society, and WellLink. Innis Maggiore earned three Web Excellence Awards spanning a variety of categories.
Innis Maggiore Brand Positioning

Founded more than 50 years ago in Canton, Ohio, Innis Maggiore remains independently owned, and today is ranked in the top 10 percent of the nation's agencies.

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