Innis Maggiore awarded 10 Service Industry Advertising Awards (SIAA)
Innis Maggiore was awarded in 10 SIAA categories.
CANTON, Ohio (March 17, 2025) — Innis Maggiore, the nation’s leading positioning ad agency, today announced that it earned 10 Service Industry Advertising Awards (SIAA) for ReliaRide Medical Transportation and Stark Area Regional Transit Authority (SARTA). The agency was among only 10% of entries recognized.
The agency earned six SIAA awards for work related to a rebrand campaign for ReliaRide Medical Transportation, formerly known as Scenic View Transportation. Gold awards were given in the logo design, special video, vehicle design, and television advertising categories. Bronze awards were also given for the creation of a new website and the overall brand refresh and marketing campaign.
“Our partnership with Innis Maggiore is essential in starting this next chapter for our company,” said Connor Orban, president of ReliaRide Medical Transportation. “The rebrand campaign positioned us as the leading non-emergency medical transportation provider in Northeast Ohio, and the market has really taken notice. And it has already earned us multiple national and global awards, like the Web Excellence awards, and now SIAA.”
Four additional SIAA awards were awarded to SARTA and its “We Ride Together” campaign, which showed how riders benefit from its transportation services. The promotion was created as part of the transportation service provider’s 25th SARTA-versary celebration. Innis Maggiore won four SIAA gold awards in the video series, newspaper series, poster, and public relations campaign categories.
“SARTA is integral in the lives of riders who use our transportation services to get to work, appointments, schools, and more,” said SARTA CEO Kirt Conrad. “Earning honors like SIAA awards affirms the efficacy of our longstanding relationship with Innis Maggiore, which has aided us in creating campaigns that engage audiences about the vital role we play in Stark County. Their work for us continues to win both industry and national recognition year after year.”
Unlike other awards platforms that focus on consumer and packaged goods, SIAA is the only advertising awards organization dedicated to recognizing service-based organizations. Honored marketing and advertising professionals are celebrated by tactical focuses spanning from print communications, websites, TV and radio commercials, electronic communications, and social media campaigns. Judges review entries with attention to their creativity, marketing execution, messaging, technology application, and innovation.
“The Service Industry Advertising Awards is a highly selective awards platform that receives entries from leading marketing and advertising professionals across the country,” said Mark Vandegrift, president and CEO of Innis Maggiore. “Finding ourselves among these top performers, we believe this recognition truly demonstrates the power of our positioning strategy and integrated, full-service capabilities.”
About Innis Maggiore
Innis Maggiore Group is recognized as America’s leading positioning ad agency, building strong brand positions for companies around the world. The full-service integrated agency had 2024 capitalized billings of about $25 million. Some of its key clients include Advanced Power, Aultman Health System, AultCare Health Plans, Babcock & Wilcox, Baird Brothers Fine Hardwoods, BellStores, The Center for Health Affairs, Encino Energy, ForeverLawn, Goodwill Industries of Eastern North Carolina (GIENC®), GOJO Industries (PURELL), Golf Crypt, Hall of Fame Resort and Entertainment, JDM Structures, KFC/Kendall House, Lewis Services, MID’S True Sicilian Pasta Sauce, Midwest Industrial Supply, Mueller Electric, ReliaRide Medical Transportation, Robertson Heating Supply Company, SmithFoods/Prairie Farms, Stark Area Regional Transit Authority (SARTA), and Stricklands Ice Cream.