Hospital marketing agency Innis Maggiore wins three Telly Awards, One Healthcare Advertising Award
Healthcare marketing agency Innis Maggiore earns three Telly Awards and a Healthcare Advertising Award.
CANTON, Ohio (June 24, 2025) — Innis Maggiore, the nation’s leading positioning ad agency, today announced it was named a top-performing video production and hospital marketing agency for its work for Encino Energy, SmithFoods, and Aultman Health System.
“More Thriving, Less Driving,” a 30-second commercial produced for Aultman Health System, earned a Silver Telly Award in the General Hospital category. Smith’s also took home a Silver Telly Award in the General Food & Beverage category for its spot, “Smith’s French Onion Dip.” In the Campaign Business-to-Consumer category, Encino Energy’s landowner testimonials were named Bronze Telly Award winners.
In addition, the spot created by healthcare advertising agency Innis Maggiore and Aultman Health System was awarded a Gold Healthcare Advertising Award in the Integrated Marketing Campaign category.
“Whether we’re working as an energy, food and beverage, or healthcare marketing agency, we’re proud to produce first-class assets and campaigns that differentiate our clients,” said Mark Vandegrift, Innis Maggiore president and CEO. “The Telly Awards and Healthcare Advertising Awards are highly competitive, so finding ourselves among leading talent demonstrates the power of our positioning."
Along with these recent wins, Innis Maggiore also earned 10 Service Industry Advertising Awards (SIAA) and six Web Excellence Awards, bringing the agency total to 20 wins in the first half of 2025. Over the last decade, the agency has earned more than 250 industry awards.
Founded in 1979, the Telly Awards recognize the best work in television and video production. Winners are selected from a pool of more than 13,000 entries across six continents and all 50 states. Entrants are judged by the Telly Awards Judging Council, a body of more than 250 television executives, production companies, and global agencies.
The Healthcare Advertising Awards highlight the outstanding achievements of healthcare advertising. The creativity of a recognized healthcare marketing agency can be awarded for assets such as print ads, websites, digital content, communications, and media. In 2025, the competition received more than 4,300 entries, making it the largest contest dedicated to recognizing the work of leading health and hospital marketing agencies.
About Innis Maggiore
Innis Maggiore Group is recognized as America's leading positioning ad agency, building strong brand positions for companies around the world. The full-service integrated agency had 2024 capitalized billings of about $25 million. Some of its key clients include Advanced Power, Aultman Health System, AultCare Health Plans, Babcock & Wilcox, Baird Brothers Fine Hardwoods, BellStores, Encino Energy, ForeverLawn, Goodwill Industries of Eastern North Carolina (GIENC), GOJO Industries (PURELL), Golf Crypt, Hall of Fame Resort and Entertainment, JDM Structures, KFC/Kendall House, Lewis Services, MID'S True Sicilian Pasta Sauce, Midwest Industrial Supply, Mueller Electric, ReliaRide Medical Transportation, Robertson Heating Supply Company, SmithFoods/Prairie Farms, Stark Area Regional Transit Authority (SARTA), Stricklands Ice Cream, and WellLink (formerly The Center for Health Affairs).