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Shift to Showers Helps Tower Industries Climb Into National Spotlight
Now No. 1 in solid-surface shower solutions, Stark County company hasn't forgotten countertops, where it all began. Success brings with it blood, sweat and tears, and more than a smidgeon of stress.
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CSE Federal Credit Union Puts the "Local" in Banking
Stark County credit union employs nearly 130 people at four locations, issued $110 million in local loans in 2018 and is evolving with ever-changing member needs. Inside its branches, in promotional materials, on social media channels and throughout our community, CSE Federal Credit Union pushes the message, “Bank Local.
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Top four marketing trends for 2020
Marketers are advancing into the new Roaring '20s as technology innovations continue at warp speed to power the ways in which we interact with our customers. To remain competitive — to retain and grow your customer base — it's imperative to assess and adjust your marketing activities.
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Like a Good Neighbor, Carroll County Energy is There for Carrollton
Local community impacted greatly by $900 million investment in combined-cycle natural gas electric generation facility. Good neighbors aren't easy to find. Fortunately for Carrollton, Washington Township and Carroll County, Carroll County Energy came to town. Neighbors don't get much better.
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'You Matter' to Leading Local Health Plan Provider AultCare
Stark County health plan provider does everything it can to keep costs low and quality high; 'You Matter' is much more than just a slogan. Since its inception in 1985, AultCare hasn't strayed one iota from its original single-minded focus.
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Throughout Turnaround, Union Metal Keeps 'Getting Better Every Day'
Historic Canton light pole manufacturer gets second chance to make an even bigger mark in the important industry it helped to shape. Successful manufacturing operations are driven by innovation, productivity and safety. They continuously work to get better at each. Union Metal Industries Corp. , at 1432 Maple Ave.
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Get your 3Ms right to grow your business
Start this year off right by fixing your marketing strategy to deliver the advantage your company deserves. Most of your troubles can be solved by effective marketing. If you’re not able to keep customers and find new ones, nothing else matters much.
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Innovation & Expertise Equals Performance for Zeiger Industries
Local family-owned company makes its mark internationally as the ultimate provider of plasticizing technology for demanding applications. State-of-the-art computer numerical control (CNC) machines. A one-of-a kind jet-fuel-powered screw-grinding machine. A proprietary isotropic surface finishing (ISF) system. Technical expertise recognized across the globe.
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Bender's Tavern Brings Good Taste & Good Times to Stark County
Many people hungry in body and spirit have come to be fed and partake in the hospitality of ‘Canton’s Oldest and Finest’ tavern. If walls could talk, the ones inside Bender’s Tavern, 137 Court Ave. SW in Canton, would have plenty to say.
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Positioning for Success: The Value of Designing a New Category
Want to dominate a business category? There’s only one sure way to do it: create a NEW category. As we learned from Jack Trout’s, Marketing Warfare, “if you’re not #1 or #2, be something new!” As positionists, we’re always encouraging our clients to stand apart.
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