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Booking.com, Doritos, Hellmann’s, Michelob Ultra, and Reese’s Win the Super Bowl Commercial Test™

Last year, we published “How to Critique Super Bowl Commercials” and the details of our proprietary, secret-sauce Super Bowl Commercial Test™.

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Super Bowl Commercial Test™ Winners 2025
innismaggiore.com > news > blog >

Mastering Brand Recognition Strategy: Coca-Cola “Pops” Into the New Soda Craze

There’s Poppi, Popwell, Olipop, Culture Pop, and now Simply Pop.

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Mastering Brand Recognition Strategy
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