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The Death of Cookie Tracking Makes Way for Innovation

Advertisers have long been known for how well they accept change, pivot to new possibilities and adopt the newest technologies. There is not only an understanding of what’s out there now but also what’s on the horizon. The death of third-party cookie tracking is no exception.

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The Cheese Has Moved: Why B2B Advertisers Are Streaming to Connected TV

Advertisers have long understood the potency of television (TV) as a brand-building medium for consumer products. However, business-to-business advertisers typically kept their distance, and for good reason.

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2020: Programmatic Advertising Comes of Age

The problem with mass marketing has finally been solved. The answer is programmatic advertising. Imagine two neighbors. Both watching ESPN. One sees your ad. The other doesn’t. The first is your target audience. The other isn’t. The promise of programmatic advertising has finally reached marketing nirvana.

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Merging Data and Creative: Path to head goes through heart

Like scientists, many business folks have a deep-rooted belief that if they have all the information — all the data — they’ll be able to come up with the precise solution. We want to believe things don’t happen by chance.

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Taste Keeps Canton Coming Back to Johnnie's Bakery

Local bakery’s made-from-scratch treats with zero preservatives separate it from the crowd; hard work and dedication keep business rising. Baking has been in the Berkshire family’s blood for nearly 75 years. Jim Berkshire, owner of Johnnie’s Bakery, grew up in the bakery’s Canton location at 109 Wertz Ave. NW.

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Freshness, Flavor Keep Customers Coming Back to Muggswigz

Coffee shop has earned local, regional and national accolades; owner has traveled the world to bring the best in coffee back home to Northeast Ohio. It doesn’t look like Alex Haas will need to implement his fallback plan after all.

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Harrison Paint Thrives on Making Others Look Good

Company’s products protect and beautify surfaces throughout the Midwest; new Belden Village design center showcases products. When brothers and business partners Mark and Patrick Lauber heard of the opportunity to take over Harrison Paint in 2000, it seemed like a perfect situation. There was just one minor issue.

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Waggoner Chocolates Provides the World a Taste of Stark County

Local company sells the majority of its distinguished chocolates outside the area; Quality, creativity and consistency keep customers coming back for more. With Easter right around the corner, things are really hopping at Waggoner Chocolates, 1281 S. Main St. in North Canton.

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BAM! Healthy Cuisine Offers Great Combination of Nutritious & Delicious

Local restaurant's two locations specialize in fresh, flavorful food; Strike amazing balance between better-for-you eating with better taste. After meeting Ashley Fockler-Roberts, it doesn't take long to sense her true passion for healthy and delicious cuisine.

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Studio Arts & Glass Spreads Stark County Color Throughout the World

Stark County studio’s leaded stained glass artwork is on display in all 50 states and can be seen as far away as Asia, the Bahamas, Canada and Europe. Every single element of Studio Arts & Glass is strikingly colorful.

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