Innis Maggiore Strengthens Client Services with Promotions, Staff Additions
CANTON, Ohio (Oct. 30, 2008) - Dick Maggiore, president and CEO of advertising and public relations agency Innis Maggiore, announced the firm's latest staff enhancements to continue its growth as the nation's leading agency in the practice of positioning.
Maggiore detailed three recent hirings and three promotions, each executed to strengthen the agency's services for advertising, public relations and web clients.
Sarah Bilhardt has joined Innis Maggiore as director of web and interactive, while Donna Shelley was promoted to vice president strategic communications, Jack Wollitz has become director of public relations and Jim Cyphert was elevated to senior account supervisor. In addition, the agency announced the hiring of Joe Franz as account executive and Melissa Suarez as account representative public relations.
Bilhardt leads the agency's fast-growing web and interactive department. Most recently with American Greetings as "business owner" of its Care Bears© T.C.F.C., Twisted Whiskers© AGC, and other intellectual properties, she brings strong experience in defining scope and purpose for web projects. Innis Maggiore's design and development associates report to Bilhardt. She is a graduate of Ohio University and completed post-graduate studies at Kent State University and Baldwin Wallace College.
Shelley previously was Innis Maggiore's director public relations. In her new role at the agency, she will lead development of relationships with tech-based businesses and economic development organizations, as well as continue in account supervision for a variety of clients. She attended Purdue University and graduated from Ohio State University.
Wollitz, formerly general manager of Innis Maggiore's Youngstown office, is now director of public relations. He joined the agency in 2002, became general manager of the agency's Youngstown office in 2005, and is a graduate of Youngstown State University.
Cyphert joined Innis Maggiore in 2001 and was an account supervisor in the Youngstown office before being named senior account supervisor. He is a graduate of Youngstown State University.
Franz, formerly director of communications at First Christian Church, Canton, is the agency's lead representative on several major accounts. He is a graduate of the University of Akron. Suarez recently graduated from Walsh University. She brings previous experience gained at the Pro Football Hall of Fame and Shannon English Marketing.
Innis Maggiore is the nation's leading agency in the practice of positioning, building strong brand positions for companies in competitive markets. The advertising and public relations agency, with 2007 capitalized billings of more than $24 million, employs more than 40 associates. Key clients include Alside, Aultman Health Foundation, Bank of America, Goodyear, GuideStone Financial Resources, NEOUCOM, Nickles Bakery, Parker Hannifin, Progressive Foam Technologies, RTI International Metals, Republic Engineered Products and Shearer's Foods, Inc. Innis Maggiore is a member of the American Association of Advertising Agencies, the Direct Marketing Association, the National Investor Relations Institute and the Public Relations Society of America. The company maintains a website at www.innismaggiore.com.
For more information contact:
Email Jim Cyphert
"Nobody counts the number of ads you run; they just remember the impression you make."- Bill Bernbach
"Positioning is the single most powerful concept in marketing. To stake a position means an organization, product, or service stands for one thing in the minds of prospects."- Dick Maggiore
Leadership through technology.View Work
Leading our community to improved health.View Work
Protecting us from the spread of germs.View Work
Tradition you can taste.View Work
Performance guided by values.View Work
Keeping the family on full.View Work
Custom Auto Body
Custom to the rescue!View Work
Live Life UncottagedView Work
Leader in skin health and hygiene.View Work
Stark Community Foundation
Connecting people to the causes they care about.View Work
Old school hardwood. Modern accessibility.View Work
True Sicilian pasta sauce.View Work
Stay rational. Invest long term.View Work
CSE Federal Credit Union
The Local AlternativeView Work
Invented Pet Odor Control TechnologyView Work
Where everything is free®View Work
The Future of Waste ManagementView Work
Art & History Come Alive!View Work
Authentic Carolina-style barbecue.View Work
Smoke The Burger Joint
Burgers smokin' with attitude.View Work
Baja West Coast Kitchen
Fresh food with a West Coast vibe.View Work
Going the extra smile.View Work
Steel Republic Steel.View Work
Serving the community.View Work
Trumbull Metro Housing Authority
Building a solid future for those in need.View Work
Fair Housing Law Center
Fighting for Equal HousingView Work
Not too long ago, the popular advertising strategy was to promote product features like low calories, shavers with pivot heads and toothpaste that removes stains.Then we shifted to something with more personal relevance:...
Seven ways to win in a commodity market September 04, 2019
Many of the more than 5 million businesses in the United States compete as commodities hamstrung by not understanding how to grow and thrive.On the monopoly-to-commodity continuum, the closer one is to the commodity side...
When I was a kid and my dad wanted to buy a car, the first place he would go was the car dealership.Dad wanted information and the car dealer had it. The dealer used that information as bait to get you in to the dealersh...
Trout's seven 'Abouts' shape marketing strategy July 25, 2019
Marketing strategy is first about finding your difference, then finding the best way to get your differentiating idea into the minds of your prospects and customers.The explosion of choice for the consumer is the direct ...
Innis Maggiore Celebrates 40 Years of Brand Positioning Work for Custom Auto Body Learn More
Innis Maggiore among 2019 Telly Award winners for Smith’s TV spot Learn More
Haidet awarded Innis Maggiore Endowed Scholarship for Communications Learn More
Innis Maggiore Only Full-Service Agency in Ohio to Achieve SharpSpring’s Gold Certification Partner Status Learn More