Innis Maggiore Strengthens Media Services and Web with Hiring and Promotion
CANTON, Ohio (February 10, 2009) - Dick Maggiore, president and CEO of advertising and public relations agency Innis Maggiore, announced the firm's latest hiring and promotion to continue its growth as the nation's leading agency in the practice of positioning.
The addition of Tucci-Kaufman will bolster Innis Maggiore's media services capabilities. Tucci-Kaufman brings to Innis Maggiore nearly a decade of media planning and buying expertise. Her experience includes work at several advertising agencies including Whitemyer Advertising, Crowl Montgomery & Clark and Sherman & Associates. She graduated from Youngstown State University with a Bachelor of Science degree in Business Administration.
Allen's enhanced role at the agency will include more web strategy development and direction of interactive design. Under his leadership, the creative department will be more involved with web and interactive-based projects.
Allen has been with the agency since 2006. His previous experience includes work at Zeris Interactive/Malone Advertising, Bennett Adelson and DigitalDay Creative Group. He is a graduate of Kent State University with a Bachelor of Fine Arts in Visual Communications Design.
Innis Maggiore is the nation's leading agency in the practice of positioning, building strong brand positions for companies in competitive markets. The advertising and public relations agency, with 2008 capitalized billings of more than $28 million, employs more than 40 associates. Key clients include Alside, Aultman Health Foundation, Bank of America, Goodyear, GuideStone Financial Resources, NEOUCOM, Nickles Bakery, Parker Hannifin, Progressive Foam Technologies, RTI International Metals, Republic Engineered Products and Shearer's Foods, Inc. Innis Maggiore is a member of the American Association of Advertising Agencies, the Direct Marketing Association, the National Investor Relations Institute and the Public Relations Society of America. The company maintains a website at www.innismaggiore.com.
For more information contact:
Email Jim Cyphert
"Nobody counts the number of ads you run; they just remember the impression you make."- Bill Bernbach
"Positioning is the single most powerful concept in marketing. To stake a position means an organization, product, or service stands for one thing in the minds of prospects."- Dick Maggiore
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