Innis Maggiore Bolsters Client Services Team with Russell Lawrence

CANTON, Ohio (February 4, 2011) - Dick Maggiore, president and CEO of advertising and public relations agency Innis Maggiore, today announced an addition to its client services team as positioning work gains momentum.

The nation's leading agency in the practice of positioning, Innis Maggiore has appointed Russell J. Lawrence as an account supervisor. The agency recently announced 12 new clients.

Lawrence graduated from Ohio University with a bachelor of science in journalism, and received his masters of science in mass communications from San Diego State University. He previously was a project manager for Rosetta in Cleveland, one of the nation's largest interactive agencies. He also has held management positions with U.S. Bank and National City Bank.

"Russell brings a wealth of management experience gained by his work with a diverse group of companies, and fits well with Innis Maggiore's specialization in the single most powerful concept in marketing, which is positioning," Maggiore said.

Innis Maggiore is the nation's leading agency in the practice of positioning, building strong brand positions for companies in competitive markets. The advertising and public relations agency had 2010 capitalized billings of more than $21 million. Key clients include Alside, Aultman Health Foundation, Bank of America, Gerber Poultry Inc., Goodyear, GuideStone Financial Resources, Nickles Bakery, Progressive Foam Technologies, RTI International Metals, Republic Engineered Products, and Shearer's Foods Inc. Innis Maggiore is a member of the American Association of Advertising Agencies, the National Investor Relations Institute and the Public Relations Society of America.

For more information contact:

Jim Cyphert
PR Director
Innis Maggiore
P: 330-492-5500
C: 330-501-9886
Email Jim Cyphert

PositionistView®

PositionistView® is an inside look into Innis Maggiore's thinking, culture and talent. They're opinon pieces through the positioning filter. No jargon. No ad-speak babble.

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Agency News

From associate promotions and new team members to awards and events, keep up with the growth and good things happening at Innis Maggiore.

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