Category
Business
Focus key to our Stark County economy
Whether local leaders who are mustering up an initiative to reverse our community’s economy will succeed depends largely on the resources at their disposal, the degree to which true collaboration is achieved and the quality of their ultimate plan...
Business Strategy: After finding your ‘why,’ it’s time to execute
Vision without execution is hallucination. Some say Thomas Edison said that. Others say Einstein. Whoever said it got it right. The ability to execute is inherent in good strategy. But the strategy won’t execute itself...
Company Focus: Know your ‘why’ to focus on ‘where’ and ‘how’
In last week’s column, we discussed the importance of finding your “why” — the reason your company does what it does beyond making money. It’s wrapped around a higher purpose. The why is considered immutable...
Company Mission: Why does your company do what it does?
Many companies struggle to find their “why,” also known as their company mission. They believe if they find it, they will be able to sell more of their products at higher prices. They’ll also be able to recruit and retain better employees...
Think like a start-up when developing your company mission
Early and often over the history of this column our counsel has been about the importance of strategy in marketing our products and services and in the company mission...
Supporting Local Business: Think outside ‘big box’
According to a recent report, Stark County’s population will continue to decrease, get older and have fewer dollars if our community stays on its current trajectory...
Niche Differentiation Strategy: Mine riches in niches
A business must define its competitive advantage. It doesn’t just happen. We think of the organization’s competitive advantage as how it is distinguished from its competitors, its unique “position” in the marketplace...
Big Data and Business: 2018 is the year of the algorithm
Making predictions is risky business, but putting our heads in the sand might be even riskier...
Your brand DNA sets the course
The end of another year is a good time to reflect and work on your business rather than in your business...
Lots to learn from the hedgehog and the fox
To understand the spiny hedgehog and the sly silver fox, we must go back nearly three millennia...