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Boost sales with branded packaging design that aligns with your position.
If you’re a consumer product manufacturer, you’ve undoubtedly marketed your product through a variety of advertising, media, and PR tactics.
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Can New Packaging Enhance a Brand Position?
The Skinny on Diet Pepsi's New Can
After nearly two years of marketing dormancy, Diet Pepsi is introducing a new package for the brand -- the skinny can -- to reacquaint itself with current customers and entice new ones to try the product.
DEVO Whips Itself Into Shape With Positioning Marketing
Can music benefit from positioning marketing? Though an art form, it is also a product, so in that context the answer is a definite yes.
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