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Five ways to steer your business through the pandemic

Let’s take a look at what we can do with our businesses to keep them successful. The COVID-19 pandemic may be the biggest shock to our lives and livelihoods since the Spanish flu in 1918. Our lives and the economy have come to a near full halt.

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During Crises, It’s More Important Than Ever to Support Local

Without the support of all of us, many local businesses we know and love could be gone following the COVID-19 pandemic. Much information has been shared about coronavirus disease 2019, also referred to as COVID-19. Some of that information is true, and some is speculation.

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Bender's Tavern Brings Good Taste & Good Times to Stark County

Many people hungry in body and spirit have come to be fed and partake in the hospitality of ‘Canton’s Oldest and Finest’ tavern. If walls could talk, the ones inside Bender’s Tavern, 137 Court Ave. SW in Canton, would have plenty to say.

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Get your 3Ms right to grow your business

Start this year off right by fixing your marketing strategy to deliver the advantage your company deserves.  Most of your troubles can be solved by effective marketing. If you’re not able to keep customers and find new ones, nothing else matters much.

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Top four marketing trends for 2020

Marketers are advancing into the new Roaring '20s as technology innovations continue at warp speed to power the ways in which we interact with our customers. To remain competitive — to retain and grow your customer base — it's imperative to assess and adjust your marketing activities.

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Midwest Industrial Supply has Growth, Success Under Control

Local family-owned company does its part to strengthen Canton, Stark County. Step into the offices of Midwest Industrial Supply — 1101 3rd St. S. E. in Canton — and signs of success are readily apparent.

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Innovation & Expertise Equals Performance for Zeiger Industries

Local family-owned company makes its mark internationally as the ultimate provider of plasticizing technology for demanding applications. State-of-the-art computer numerical control (CNC) machines. A one-of-a kind jet-fuel-powered screw-grinding machine. A proprietary isotropic surface finishing (ISF) system. Technical expertise recognized across the globe.

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Moral-based capitalism still best bet

Fictional character Gordon Gekko uttered a famous line that is far from fictional in describing the worst of capitalism. “The point is, ladies and gentlemen, that greed . . . is good. Greed is right.

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Doing Things the Right Way Keeps Young Trucks’ Customers Rolling

Family-owned Canton company has eyes on growth as operations transition to fourth
generation. Doing the right things for the right reasons typically works out for the best. That’s precisely how things have played out for Young Trucks.

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How to Market During a Crisis

The Chinese word for “crisis” is frequently cited for its use of two Chinese characters signifying “danger” and “opportunity. ” In other words, “never let a crisis go to waste. ” Capitalizing on our current opportunity is good marketing strategy, but it’s dangerous when you copy everyone else.

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