Marketing Automation

Automate your lead generation process to improve conversions and ROI.

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The Right Marketing Automation Agency Can Help You Get the Most Out of Your Marketing Automation Software. Innis Maggiore can help you maximize the value you get from your marketing automation software, whether you’re new to automation or have been doing it for years.

Many companies purchase a marketing automation tool, recognizing the value of leveraging an automated process 24 hours a day to bring in and convert new leads. But without deep experience using these tools, they can be confusing, time consuming and frustrating to implement.

Working with a marketing automation agency can help you get the most out of your software, ensuring you don’t leave any money sitting on the table. From technical implementation and integration with your current digital tools to training staff members and tracking the data, we can help you take full advantage of everything your tool has to offer – removing the stress and time requirements from your marketing team.

What to Look for in a Marketing Automation Agency

Choosing Innis Maggiore as your marketing automation agency has several advantages.

First, we have a breadth of experience across a range of industries, from building supplies, construction and industrial to medical and nonprofit. Whatever industry you’re in, we’ve worked with someone similar. We understand your needs, including how to build out an automation process that gets the best results for you.

Second, we’re a full service agency, which means our marketing automation services are backed by a full suite of expertise – from content marketing and SEO to UX and social media, our associates bring a wholistic approach to marketing that enhances the effect of your marketing automation.

Finally, and most importantly, Innis Maggiore tackles every marketing problem from the perspective of clearly communicating your brand’s difference. How does it stand out from the competition? While marketing automation may seem like a technical effort on the backend, ensuring your unique messaging stands out at every touchpoint, including those that are automated, is crucial to getting prospects and customers to choose your brand, again and again. 

In that sense, whom you choose as your marketing automation agency can have a pretty big impact on your bottom line. So why not choose Innis Maggiore?

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Fully Integrated Marketing Automation Service

Snare prospects and convert customers with a powerful circuit that delivers the right message to the right customer at the right time.

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Email Marketing

After-the-click tracking
Dynamic content 

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Landing Pages

Dynamic content
Built-in tracking 

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Forms

Auto-complete
Progressive profiling 

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Social

Adjust lead scores
Kickoff automations 

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CRM

Robust lead scoring
Lead activity alerts (email/text) 

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Analytics & Testing

Comprehensive analytics
End-to-end ROI 

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Blogs

RSS emails
Content calendar 

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Visitor ID

Anonymous web visitors
Hot leads report 

Maximize Your Marketing – With Marketing Automation

It’s the salesperson that keeps on selling. The machine that keeps converting leads, even while you sleep. To put your marketing on autopilot, reach out to schedule a chat today.

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PositionistView®

PositionistView® is an inside look into Innis Maggiore's thinking, culture and talent. They're opinon pieces through the positioning filter. No jargon. No ad-speak babble.

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Agency News

From associate promotions and new team members to awards and events, keep up with the growth and good things happening at Innis Maggiore.

May 23, 2022
CANTON, Ohio (May 23, 2022) — Innis Maggiore, the nation’s leading positioning ad agency, today announced it earned a 2022 Business Excellence Award presented by the Canton Regional Chamber of Commerce. The brand positioning agency was honored at a ceremony and dinner at the DoubleTree by Hilton Canton Downtown.
May 13, 2022
CANTON, Ohio (May 13, 2022) — Innis Maggiore, the nation’s leading positioning ad agency, today announced the promotions of four associates.
March 29, 2022
CANTON, Ohio (March 29, 2022) — Innis Maggiore, the nation’s leading positioning ad agency, today announced the promotions of Cheryl Henderson to creative director, Alicia Jordan to art and video director, Emily Mays to associate creative director, Rich Grisak to senior media analyst, Veronica Smith to senior media strategist, and…
January 18, 2022
CANTON, Ohio (Jan. 18, 2022) — Innis Maggiore, the nation’s leading positioning ad agency, today announced the addition of two new associates.
November 2, 2021
CANTON, Ohio (Nov. 2, 2021) — Innis Maggiore, the nation’s leading positioning ad agency, today announced the addition of two fall interns, one in the Digital Marketing department and one in its Creative department.