Innis Maggiore Adds Local Talent to Client Services and Creative Departments

CANTON, Ohio (March 14, 2017) — Innis Maggiore, the nation's leading advertising agency in the practice of positioning, today announced two staff additions.

Trista Todd of Louisville joins the client services department as a project manager. Most recently, Todd was director of marketing at HRM Enterprises where she developed and implemented events for Hartville Kitchen, Collectibles, Hardware and MarketPlace, and was responsible for all tourism-related marketing and advertising. Prior to that, she worked at GBS Corp. as a marketing and sales support specialist, developing cross-media marketing campaigns and internal marketing. Todd earned a bachelor’s degree in business administration from Malone University. 

Jennifer Ly joins the agency’s creative department as a graphic designer. Previously, she was a senior packaging designer and illustrator, as well as a licensing coordinator for Primary Colors Corporation in Ashland. Ly’s portfolio includes logo, menu and marketing material design for local restaurants such as Akron’s Sushi Katsu and Basil Asian Bistro in Canton. Ly, a Canton native, earned a bachelor’s degree of fine and applied arts in graphic design from the University of Akron, Myers School of Art.

“As our client stable continues to grow, we are pleased that Trista and Jennifer have been able to step right in and make an immediate impact,” President and CEO Dick Maggiore said. “Trista’s proven experience and detailed approach is a tremendous asset as she collaborates with our team to ensure that each project stays on track and on budget, and Jennifer’s graphic design skills and fresh ideas further enhance our busy creative department.”

Innis Maggiore Group is the nation's leading positioning ad agency, building strong brand positions for companies in competitive markets. The full-service integrated agency had 2016 capitalized billings of more than $23 million. Key clients include: Aultman Hospital, Baird Brothers Fine Hardwoods, Bank of America, BellStores, DRB Systems, FSBO.com, GOJO Industries (Purell), The Goodyear Tire & Rubber Company, KFC/Kendall House, Kimble Companies, MCTV, Marathon Petroleum Corporation, Mid’s Sicilian Pasta Sauce, Nickles Bakery, Republic Steel, SmithFoods and Stark Community Foundation. The company maintains a website at www.innismaggiore.com.

For more information contact:

Martha Belden 
Director of Public Relations
Innis Maggiore
P: 330-492-5500
Email Martha Belden

PositionistView®

PositionistView® is an inside look into Innis Maggiore's thinking, culture and talent. They're opinon pieces through the positioning filter. No jargon. No ad-speak babble.

June 29, 2021

Advertisers have long been known for how well they accept change, pivot to new possibilities and adopt the newest technologies.

June 23, 2021

Many pundits in the world of marketing and advertising are obsessed with stuff dying. “Radio is dead in 10 years. This study proves it. ” “TV is dying.

April 7, 2021

Advertisers have long understood the potency of television (TV) as a brand-building medium for consumer products. However, business-to-business advertisers typically kept their distance, and for good reason.

April 7, 2021

The problem with mass marketing has finally been solved. The answer is programmatic advertising. Imagine two neighbors. Both watching ESPN. One sees your ad. The other doesn’t.

February 11, 2021

(Special to the Canton Repository) In this year's National Football League AFC Divisional Round playoff game, Cleveland Browns Coach Kevin Stefanski was accused of playing it safe.

Agency News

From associate promotions and new team members to awards and events, keep up with the growth and good things happening at Innis Maggiore.

October 12, 2021
CANTON, Ohio (October 12, 2021) — Innis Maggiore, the nation’s leading positioning ad agency, today announced that it earned a Healthcare Advertising Award, the oldest, largest and most widely respected advertising competition in the healthcare industry.
September 23, 2021
CANTON, Ohio (September 23, 2021) — Innis Maggiore, the nation’s leading positioning ad agency, today announced that Drew Dailey and Noah Whittington have joined the agency as web developers.
July 26, 2021
CANTON, Ohio (July 26, 2021) — Innis Maggiore, the nation’s leading positioning ad agency, today announced that four students from Kent State University at Stark have been awarded the Innis Maggiore Endowed Scholarship for Communications for 2021.
July 7, 2021
CANTON, Ohio (July 7, 2021) — Innis Maggiore, the nation’s leading positioning ad agency, today announced the addition of two summer interns, Andrew Ferguson and Sadie Reda. Andrew, a marketing major and recent graduate of Walsh University, is working in the digital department.
June 24, 2021
CANTON, Ohio (June 24, 2021) — Innis Maggiore, the nation's leading positioning ad agency, today announced the promotion of an associate and the hiring of another. Joe Chenevey, formerly a senior web developer at the agency, has been promoted to director of technology.