Innis Maggiore hires web developer and project manager, and promotes art director

Download Word Doc

CANTON, Ohio — Innis Maggiore, the nation’s leading positioning ad agency, today announced two new hires and the promotion of one associate. Kevin Hine has joined the agency as a .NET and Android developer, Morgan Iser has joined the agency as a project manager of web, and Emily Mays was promoted to senior art director.

“As Stark County’s largest and longest-practicing web development team and America’s leading positioning advertising agency, it’s crucial to make personnel decisions that drive our full-circle approach to marketing communications,” said Dick Maggiore, president and CEO.

Hine will be the lead developer on several key agency web initiatives. Other responsibilities include reviewing code, approving changes, planning website deployments and estimating. Before joining Innis Maggiore, he specialized as a web and application lead developer at Presteligence for nearly seven years. Hine helped develop the widely used MyTeamScoop and MyNews CMS applications. A resident of Magnolia, he graduated from Lakeland Community College in 2012 with an associate of applied business degree in PC enterprise programming.

Iser will be project manager of web focusing on improved efficiency across agency departments. Iser accepted a position following an internship with the agency where she worked closely with the Media & Digital Marketing and Web teams. Prior to coming to Innis Maggiore, she graduated from Walsh University with a bachelor’s degree in business administration with a concentration in marketing and management. She is a resident of Massillon.  

Mays joined the agency as a graphic designer in 2012 after working for Kent’s University Libraries Communications Office. She is an experienced and award-winning art director who plays an integral role in the development and execution of creative concepts for clients. Mays works directly with copywriters, account executives and designers to create compelling concepts for advertising materials. She is a resident of Canton and graduated with a bachelor of arts degree in visual communication design from Kent State University, with a minor in photo illustration.

“These moves strengthen our team as we focus on differentiating our clients and dramatizing their positions,” said Maggiore.

Innis Maggiore Group is recognized as America’s No. 1 positioning ad agency, building strong brand positions for companies in competitive markets. The full-service integrated agency had 2018 capitalized billings of $24 million. Key clients include: Aultman Hospital, AultCare, Baird Brothers Fine Hardwoods, BellStores, Dutchman Hospitality, Encino Energy, FSBO.com, GOJO Industries (Purell), Gerber’s Amish Farm Chicken, The Goodyear Tire & Rubber Company, GuideStone Financial Resources, KFC/Kendall House, Kobre & Kim, MID’S Sicilian Pasta Sauce, Nilodor, SmithFoods and Stark Community Foundation. 

For more information contact:

Jim Cyphert
PR Director
Innis Maggiore
P: 330-492-5500
C: 330-501-9886
Email Jim Cyphert

"Nobody counts the number of ads you run; they just remember the impression you make."

- Bill Bernbach

"Positioning is the single most powerful concept in marketing. To stake a position means an organization, product, or service stands for one thing in the minds of prospects."

- Dick Maggiore

AWARD-WINNING WORK

Goodyear

Leadership through technology.

View Work
Aultman

Leading our community to improved health.

View Work
PURELL

Protecting us from the spread of germs.

View Work
Smith's

Tradition you can taste.

View Work
BellStores

Keeping the family on full.

View Work
Custom Auto Body

Custom to the rescue!

View Work
Artisa

Live Life Uncottaged

View Work
Baird Brothers

Old school hardwood. Modern accessibility.

View Work
MID'S

True Sicilian pasta sauce.

View Work
DragonSkin

A monster of a new product to save critical communications.

View Work
GOJO

Leader in skin health and hygiene.

View Work
Beese Fulmer

Stay rational. Invest long term.

View Work
KFC

Finger lickin' good.

View Work
GuideStone

Performance guided by values.

View Work
BAM! Healthy Cuisine

The first good-for-you food that tastes good.

View Work
AultCare

Affordable, locally managed health insurance.

View Work
Stark Community Foundation

Connecting people to the causes they care about.

View Work
CSE Federal Credit Union

The Local Alternative

View Work
NILodor

Invented Pet Odor Control Technology

View Work
Stark Library

Where everything is free®

View Work
Midwest Industrial Supply

Consider it done.

View Work
Kimble

The Future of Waste Management

View Work
Massillon Museum

Art & History Come Alive!

View Work
Canton Museum of Art

The Discovery and Exploration of Art

View Work
Old Carolina

Authentic Carolina-style barbecue.

View Work
Smoke The Burger Joint

Burgers smokin' with attitude.

View Work
Baja West Coast Kitchen

Fresh food with a West Coast vibe.

View Work
MCTV

Going the extra smile.

View Work
Republic Steel

Steel Republic Steel.

View Work
Second Harvest

Serving the community.

View Work
Trumbull Metro Housing Authority

Building a solid future for those in need.

View Work
Fair Housing Law Center

Fighting for Equal Housing

View Work

POSITIONISTVIEW® View All Subscribe

How to Market During a Crisis April 20, 2020

The Chinese word for “crisis” is frequently cited for its use of two Chinese characters signifying “danger” and “opportunity.” In other words, “never let a crisis go to waste.” Capitalizing on our current opportunity is ...

Moral-based capitalism still best bet February 19, 2020

Fictional character Gordon Gekko uttered a famous line that is far from fictional in describing the worst of capitalism.“The point is, ladies and gentlemen, that greed ... is good. Greed is right. Greed works,” said Gekk...

Super Bowl LIV Advertising: The game behind the game January 28, 2020

(As seen in Crain’s Cleveland Business.)
Will more brands brave the political fray in 2020?For many years, advertisers were cautioned not to mix brands with politics. Conventional wisdom said choosing sides was commercia...

Get your 3M’s right to grow your business January 15, 2020

Start this year off right by fixing your marketing to deliver the advantage your company deserves.Most of your troubles can be solved by effective marketing. If you’re not able to keep customers and find news ones, nothi...

AGENCY NEWS View All RSS

Innis Maggiore adds IT manager, copywriter Learn More

Innis Maggiore is golden with 11 awards at Akron ad competition Learn More

Innis Maggiore earns two 2019 WebAwards Learn More

Innis Maggiore creative agency promotes DeMeo to creative director, hires Remark as project manager Learn More

During the national COVID-19 emergency, Innis Maggiore is conducting business as usual. Please continue to contact your account manager using your preferred means of communication.