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Content Management
How An Agency Can Help You Choose the Right Content Management System Because choosing the wrong one will just make your life miserable The right content management system should help you achieve your marketing and business goals.
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Energy company marketing that helps you stand out and cut through the clutter Big challenges for energy companies today. Innis Maggiore’s emphasis on positioning and strategic messaging makes us a perfect fit for the energy industry.
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Positioning Strategy Positioning is the process by which a brand (a product or service) is marketed with the goal of owning a meaningful and differentiated idea in the mind of the customer. Seems simple enough.
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The Point of Brand Positioning WHY NOW? The "triple threat" of marketing in today's world is: Positioning provides the prospect choice. Countless marketers, all offering their own propositions, are competing for the same time, attention and money you are. In any category, the glut of choices is paralyzing.
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