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Maybe it’s something in the air … or maybe even in the onions, but it’s clear that something’s rotten in the state of PR crisis management strategies.

Over the past year, the presence of AI-generated content has exploded across platforms like Google, including everything from generative fill to social media posts to blog articles.

Whether it’s as simple as a handwritten sign reading “Lemonade Stand,” or as complex as a Super Bowl commercial, attention marketing can be reduced to winning the gaze of the…

Brands have always been focused on tailoring their approaches to various demographics, among them being generations.

As we approach the general election this November, one of the key issues that candidates are scrambling to find answers for is inflation.

The sometimes-scary story of strange food brand collabs.

If you’re a consumer product manufacturer, you’ve undoubtedly marketed your product through a variety of advertising, media, and PR tactics.

Google announced its initial intentions to eliminate third-party cookies in 2020.

AI is no longer a buzzword. It’s reality. Though the technology has existed for decades, it’s finally reached its peak momentum in terms of our awareness.

Not long ago, I got an email from LinkedIn with a digest of “Top job picks for you.