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Jack Trout's Original Positioning Article
There's an old story about a traveler who was asking a farmer for directions to a nearby town. The farmer replied, "Well, you go down the road for a mile, turn left at the fork. No . . . that won't work.
View Web PageRequest a Print of “A SEASON OF RENAISSANCE”
Request a Print of “A SEASON OF RENAISSANCE”
If you would like an art print of the watercolor commemorating the close of our 50th anniversary and the commencement of our next, please fill out the form below and we will send you this wondrous celebration of reaffirmation, renewal, restoring, and rejuvenation.…
Positioning
Positioning Strategy Positioning is the process by which a brand (a product or service) is marketed with the goal of owning a meaningful and differentiated idea in the mind of the customer. Seems simple enough.
View Web PageContent Management
How An Agency Can Help You Choose the Right Content Management System Because choosing the wrong one will just make your life miserable The right content management system should help you achieve your marketing and business goals.
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Radio Ad Agencies: Still Riding the Airwaves of Today The right radio ad agency connects the rational and the emotional aspect of your brand. Radio remains a prominent feature of contemporary daily life, filling the airwaves on your way to work, in stores, and in your home.
View Web PageStatistical Quantitative Studies
Statistical Quantitative Studies Turn Your Numbers into Strategies Statistics help inform decisions every day, so being able to interpret them and turn them into strategies is a requirement in business. Statistics are unavoidable in our day-to-day lives.
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Presentations & Webinars Your Trusted Presentation Design Agency for Impactful Presentations & Webinars When the pressure’s on, we need to be at our best when we’re making marketing presentations and webinars. Imagine you’ve been asked to be the keynote speaker at that major national industry convention in Las Vegas.
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