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Jack Trout's Original Positioning Article
There's an old story about a traveler who was asking a farmer for directions to a nearby town. The farmer replied, "Well, you go down the road for a mile, turn left at the fork. No . . . that won't work.
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Find the right strategy with an data analytics agency Grow your business by using a data analytics agency to design the right marketing strategy. What is analytics design? It’s the magic behind every successful marketing campaign.
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Innis Maggiore Recognized as a Leading Ohio Web Firm For more than 15 years, Innis Maggiore has been a premier Ohio web firm. We use the power of positioning and a combination of art and science to position your company's most meaningful and relevant difference on the web.
View Web PageEmail Marketing Agency
How an Email Marketing Agency Can Supercharge Your Sales Email marketing … It seems like a pretty basic process. Write the email, slap a graphic on it, and press send.
View Web PageCustomer Satisfaction Survey
Customer Satisfaction Surveys Find Out What You Do Best Innis Maggiore conducts quantitative and qualitative customer satisfaction surveys to get a sense of what your customers perceive about your organization. Word-of-mouth can have a major impact on your company – for better or worse.
View Web PageStatistical Quantitative Studies
Statistical Quantitative Studies Turn Your Numbers into Strategies Statistics help inform decisions every day, so being able to interpret them and turn them into strategies is a requirement in business. Statistics are unavoidable in our day-to-day lives.
View Web PageBuzz Marketing
Buzz Marketing Spread your position through word-of-mouth buzz Buzz that’s effective gains “stickiness” in your customer's mind.
View Web PageCause-Related Marketing Agency
Cause-Related Marketing Agency A Natural Part of Our Culture Innis Maggiore enjoys a legacy of helping charities or other causes large and small with our branding expertise and our full complement of marketing capabilities Maybe it’s because our agency has always been devoted to our community.
View Web PageInformation Architecture Agency
Information Architecture Guide your website visitor from first touch through to final objective, seamlessly. An information architecture agency helps you to structure your website content to maximize user experience. The user experience is fundamentally about maximizing the fit (relevance) of site information and interactions with customer wants and needs.
View Web PageSecondary Research Firm
Secondary Research Firm Finding the Best Information in a Sea of Knowledge Hiring a secondary research firm to validate your findings or discover new secondary sources can pay off in spades. With an estimated 2 billion websites, an estimated 1.
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