Search Results

Information Architecture Agency

Information Architecture Guide your website visitor from first touch through to final objective, seamlessly. An information architecture agency helps you to structure your website content to maximize user experience. The user experience is fundamentally about maximizing the fit (relevance) of site information and interactions with customer wants and needs.

Sweepstakes Agency

Sweepstakes and Contests Agency Games and Other Fun Things Can Mean Serious Business Sweepstakes and contests can help both consumer and b2b companies reach audiences.

Content Management

How An Agency Can Help You Choose the Right Content Management System Because choosing the wrong one will just make your life miserable The right content management system should help you achieve your marketing and business goals.

Buzz Marketing

Buzz Marketing Spread your position through word-of-mouth buzz Buzz that’s effective gains “stickiness” in your customer's mind.

Jack Trout's Original Positioning Article

There's an old story about a traveler who was asking a farmer for directions to a nearby town. The farmer replied, "Well, you go down the road for a mile, turn left at the fork. No . . . that won't work.

Radio Advertising

Radio Ad Agencies: Still Riding the Airwaves of Today The right radio ad agency connects the rational and the emotional aspect of your brand. Radio remains a prominent feature of contemporary daily life, filling the airwaves on your way to work, in stores, and in your home.

Reputation Management

Healthcare

The leading marketing strategy from a healthcare advertising agency There are three core qualities you should be looking for in a marketing partner. Innis Maggiore is a full-service healthcare advertising agency that has all the capabilities to handle your marketing needs.

Energy

Energy company marketing that helps you stand out and cut through the clutter Big challenges for energy companies today. Innis Maggiore’s emphasis on positioning and strategic messaging makes us a perfect fit for the energy industry.

Positioning

Positioning Strategy Positioning is the process by which a brand (a product or service) is marketed with the goal of owning a meaningful and differentiated idea in the mind of the customer. Seems simple enough.