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How to Make a Positioning Map

The Appreciative Discovery® How to make a positioning map and why it matters. Appreciative Discovery Sessions typically range between 3 - 4 hours. Effective marketing begins  with getting your positioning right.

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Statistical Quantitative Studies

Statistical Quantitative Studies Turn Your Numbers into Strategies Statistics help inform decisions every day, so being able to interpret them and turn them into strategies is a requirement in business. Statistics are unavoidable in our day-to-day lives.

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Content Management

How An Agency Can Help You Choose the Right Content Management System Because choosing the wrong one will just make your life miserable The right content management system should help you achieve your marketing and business goals.

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Radio Advertising

Radio Ad Agencies: Still Riding the Airwaves of Today The right radio ad agency connects the rational and the emotional aspect of your brand. Radio remains a prominent feature of contemporary daily life, filling the airwaves on your way to work, in stores, and in your home.

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Secondary Research Firm

Secondary Research Firm Finding the Best Information in a Sea of Knowledge Hiring a secondary research firm to validate your findings or discover new secondary sources can pay off in spades. With an estimated 2 billion websites, an estimated 1.

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Email Marketing Agency

How an Email Marketing Agency Can Supercharge Your Sales Email marketing … It seems like a pretty basic process. Write the email, slap a graphic on it, and press send.

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Focus Groups & In-Depth Interviews

Focus Groups and In-Depth Interviews Utilize First-Hand Feedback from Your Customer Base Focus groups provide a level of personal face-to-face interaction that is most valuable. Customers are always leaving feedback for companies, yours included, be it through social media, third-party review sites like Yelp or directly on your website.

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Sweepstakes Agency

Sweepstakes and Contests Agency Games and Other Fun Things Can Mean Serious Business Sweepstakes and contests can help both consumer and b2b companies reach audiences.

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Audio Streaming

Audio Streaming The right audio advertising ad agency can help you achieve breakthrough results Audio advertising strongly engages your audience Audio streaming is Radio 2. 0. It offers the reach and emotional engagement of traditional radio along with the targeting and trackability of digital programmatic.

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Positioning

Positioning Strategy Positioning is the process by which a brand (a product or service) is marketed with the goal of owning a meaningful and differentiated idea in the mind of the customer. Seems simple enough.

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