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By Dick Maggiore and Mark Vandegrift

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Tagged with: Google

Crossing the Creepy Line with Technology

Have Google and Facebook crossed the creepy line? Former Google Chairman and CEO Eric Schmidt once said, "There's what I call the creepy line, and the Google policy about a lot…

Keyword and Organic Google Search

Your business and your competitors have been Googlized. Google is the new Yellow Pages for everything.

Google and Positioning in Digital Marketing

In the 1970s, Jack Trout and Al Ries first coined the term “positioning” for use in the field of marketing.

Storytelling PR and Digital Marketing

 

 

New Year, New Media Trends

We've had several clients ask us about 2011 new media trends, so here's a summary of my thoughts about what may transpire this year: Facebook continues its rise.

Google Instant Search Engine Positioning

On Sept. 8, Google announced its new search functionality: Google Instant. This new search feature only works when a user is logged into a Google account.

Online Video in Positioning Advertising Mix

The times ... they are a-changin'. Remember the days of dial-up? Slow downloads? Those days seem in the distant past. Viewing videos online is no longer cumbersome. Online video has moved into the mainstream, and that's good news for positioning advertising...

Tactics to Improve Google Page Listing

With the velocity we face in the digital age, a review of what we "know" reveals that it doesn't take a year for that knowledge to become outdated.

Discovery Using Google Hot Trends

Many of you may have recently asked me about some of the widgets and apps that track the hottest searches on the web over the past hour or day. These little snapshots of web activity are beyond interesting - they give us a tremendous glimpse at the psychology of the U.S. consumer...

Increased Visibility with Keyphrase Research

Search engine marketing, or as it's frequently called, SEM, is a term referring to any marketing strategy designed to increase website visibility among search engine results in order to increase…