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Buzz Marketing
Buzz Marketing Spread your position through word-of-mouth buzz Buzz that’s effective gains “stickiness” in your customer's mind.
View Web PageJack Trout's Original Positioning Article
There's an old story about a traveler who was asking a farmer for directions to a nearby town. The farmer replied, "Well, you go down the road for a mile, turn left at the fork. No . . . that won't work.
View Web PageSweepstakes Agency
Sweepstakes and Contests Agency Games and Other Fun Things Can Mean Serious Business Sweepstakes and contests can help both consumer and b2b companies reach audiences.
View Web PageOn-Pack Promotions Agency
On-Pack Promotions Agency Stand Out at the Absolute Moment the Buying Decision is Being Made On-pack promotions can be picked up, examined at length, and evaluated in the moment.
View Web PageLoyalty Program Agency
Incentive Programs Agency Loyalty is Too Valuable to Leave to Chance It costs 5 times more to acquire new customers, so increasing loyalty improves the bottom line. Incentive programs motivate loyalty and loyalty is worth a lot.
View Web PageEmployee Relations Consultants
Employee relations consultants help drive your position … from the inside out You’ll reap rewards if your employees understand what makes your products stand apart. Drive your difference into the minds of your team members so they can live and breathe your position in everything they do.
View Web PagePositioning
Positioning Strategy Positioning is the process by which a brand (a product or service) is marketed with the goal of owning a meaningful and differentiated idea in the mind of the customer. Seems simple enough.
View Web PageEnergy
Energy company marketing that helps you stand out and cut through the clutter Big challenges for energy companies today. Innis Maggiore’s emphasis on positioning and strategic messaging makes us a perfect fit for the energy industry.
View Web PageHealthcare
The leading marketing strategy from a healthcare advertising agency There are three core qualities you should be looking for in a marketing partner. Innis Maggiore is a full-service healthcare advertising agency that has all the capabilities to handle your marketing needs.
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