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Positioning
Positioning Strategy Positioning is the process by which a brand (a product or service) is marketed with the goal of owning a meaningful and differentiated idea in the mind of the customer. Seems simple enough.
View Web PageCreative Strategy Consulting
Creative strategy consulting with the nation's leading positioning ad agency Innis Maggiore can pilot your creative direction towards the best marketing strategy. Innis Maggiore will sculpt every inch of your campaign to suit your position and achieve conversion.
View Web PageCustomer Satisfaction Survey
Customer Satisfaction Surveys Find Out What You Do Best Innis Maggiore conducts quantitative and qualitative customer satisfaction surveys to get a sense of what your customers perceive about your organization. Word-of-mouth can have a major impact on your company – for better or worse.
View Web PageInformation Architecture Agency
Information Architecture Guide your website visitor from first touch through to final objective, seamlessly. An information architecture agency helps you to structure your website content to maximize user experience. The user experience is fundamentally about maximizing the fit (relevance) of site information and interactions with customer wants and needs.
View Web PageGo-To-Market Strategy
How Positioning Drives Your Go-To-Market Strategy (GTM) Are you managing your brand with random acts of marketing, and reacting to the whim of each of your sales team’s requests for their own sell sheets? Thoughtful, strategic, intentional planning is always better than reacting to last-minute, random organizational “ideas.
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Positioning is how you differentiate your brand in the mind of your customer. Any investment or decision related to your brand that's not tethered to a clearly defined positioning strategy compromises your market value.
View Web PageLoyalty Program Agency
Incentive Programs Agency Loyalty is Too Valuable to Leave to Chance It costs 5 times more to acquire new customers, so increasing loyalty improves the bottom line. Incentive programs motivate loyalty and loyalty is worth a lot.
View Web PageAgency
Positioning Is Our Position: At Innis Maggiore, we bring a positioning perspective to help our clients win mind share against competitors, to drive their success and build long-term customer loyalty and market value. We believe positioning is the most powerful way to market, now more than ever.
View Web PageInvestor Relations Firm
Investor Relations Positioning Helps You Stand Out to the Investment Community Positioning can help you stand out to investors by building an economic moat.
View Web PageMedia Audit Firm
Optimize Your Media Spend with a Media Audit Firm A thorough media audit can put dollars back into your ad budget Innis Maggiore conducts media audits when first engaging with clients Advertising is one of the most powerful ways to grow your business, and advertising involves media.
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