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Jack Trout's Original Positioning Article

There's an old story about a traveler who was asking a farmer for directions to a nearby town. The farmer replied, "Well, you go down the road for a mile, turn left at the fork. No . . . that won't work.

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Community Relations Agency

Community Relations Agency Position Yourself Within Your Local Community. Having healthy and fruitful community relations can spell the difference between being “just another company” and being an integral part of your local community.

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Audio Streaming

Audio Streaming The right audio advertising ad agency can help you achieve breakthrough results Audio advertising strongly engages your audience Audio streaming is Radio 2. 0. It offers the reach and emotional engagement of traditional radio along with the targeting and trackability of digital programmatic.

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Channel Strategy Agency

Choosing a Channel Strategy Agency A successful channel strategy involves carefully selecting the right channels, marketing and selling to them based on your position, managing them effectively, and creating a seamless experience for customers. Innis Maggiore can help you select the right marketing channels and manage them effectively.

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Cause-Related Marketing Agency

Cause-Related Marketing Agency A Natural Part of Our Culture Innis Maggiore enjoys a legacy of helping charities or other causes large and small with our branding expertise and our full complement of marketing capabilities Maybe it’s because our agency has always been devoted to our community.

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Customer Satisfaction Survey

Customer Satisfaction Surveys Find Out What You Do Best Innis Maggiore conducts quantitative and qualitative customer satisfaction surveys to get a sense of what your customers perceive about your organization. Word-of-mouth can have a major impact on your company – for better or worse.

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Buzz Marketing

Buzz Marketing Spread your position through word-of-mouth buzz Buzz that’s effective gains “stickiness” in your customer's mind.

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CRM Agency

CRM Agency How a CRM agency can help you get the most out of your customer data. At Innis Maggiore, we understand the importance of efficiency and cleaning out the clutter of the workday. It’s not the data. It’s what you do with the data that matters.

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Healthcare

The leading marketing strategy from a healthcare advertising agency There are three core qualities you should be looking for in a marketing partner. Innis Maggiore is a full-service healthcare advertising agency that has all the capabilities to handle your marketing needs.

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Creative Strategy Consulting

Creative strategy consulting with the nation's leading positioning ad agency Innis Maggiore can pilot your creative direction towards the best marketing strategy. Innis Maggiore will sculpt every inch of your campaign to suit your position and achieve conversion.

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