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Jack Trout's Original Positioning Article

There's an old story about a traveler who was asking a farmer for directions to a nearby town. The farmer replied, "Well, you go down the road for a mile, turn left at the fork. No . . . that won't work.

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Sweepstakes Agency

Sweepstakes and Contests Agency Games and Other Fun Things Can Mean Serious Business Sweepstakes and contests can help both consumer and b2b companies reach audiences.

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Social Media Management

Talk to the world with a social media agency Social media is a must-have if you’re trying to be a force in any marketplace. Social media strategies have the power to reach groups who would otherwise never come in contact with your brand.

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Community Relations Agency

Community Relations Agency Position Yourself Within Your Local Community. Having healthy and fruitful community relations can spell the difference between being “just another company” and being an integral part of your local community.

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On-Pack Promotions Agency

On-Pack Promotions Agency Stand Out at the Absolute Moment the Buying Decision is Being Made On-pack promotions can be picked up, examined at length, and evaluated in the moment.

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Loyalty Program Agency

Incentive Programs Agency Loyalty is Too Valuable to Leave to Chance It costs 5 times more to acquire new customers, so increasing loyalty improves the bottom line. Incentive programs motivate loyalty and loyalty is worth a lot.

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Employee Relations Consultants

Employee relations consultants help drive your position … from the inside out You’ll reap rewards if your employees understand what makes your products stand apart. Drive your difference into the minds of your team members so they can live and breathe your position in everything they do.

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Our People

Our teams of specialists offer talents in positioning strategy, digital marketing, design, marketing communications, public relations, content marketing, social marketing, web development, software/application development and more. Meet the Innis Maggiore family!

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Website Accessibility

Website Accessibility The Modern Storefront A Braille screenreader is used to interpret a website's content for a visually impaired user. The modern storefront no longer exists solely on the streets or lining the perimeter of a mall.

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Event Marketing Agency

Event Marketing Agency Promote Your Difference … Face-to-Face Event marketing is one of the most successful marketing tactics. Everywhere we look, we see promotional events. Conventions, conferences, and meet-ups - especially post-COVID - are commonplace.

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