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Tagged with: Economy
With a highly-publicized election right around the corner, a lot of debate seems to revolve around the economy .
Consider this the abbreviated version of the buying cycle: a shopper wants things, even things she doesn't know she wants, and she seeks these things out or they seek her…
Rite Aid. General Motors. Krispy Kreme. Sbarro. Dollar Thrifty. Trump Entertainment. What do these brands have in common? They're all expected to go under this year.
Who said marketing in a down economy was tough? Despite being in a down economy, Ford Motor Co. enjoyed four consecutive months of growing market share through January 2009.